Growth doesn’t need more buzzwords.
It needs someone who’s been there and can do it.
Hi, we help B2B tech companies compete, scale, and grow, based on hard-won experience and expertise, with a fractional offering we call “Revenue-as-a-Service”.
We’re a small, execution-focused team; if something needs doing, we roll up our sleeves and do it alongside you.
Let’s get startedRevenue-as-a-Service
We believe that growing companies need a Revenue Department, not siloed sales and marketing teams, and we provide this as a service. It’s a blend of sales, marketing, business development, and account management that works for and with your business, while you get on with the business of building a great product.
For Growth
If you’re a B2B SaaS company trying to grow with a small team, you probably don’t need more theory, you need clear thinking, experienced hands, and help turning “good enough” into an actual growth engine.
Explore Growth →For UK Expansion
Heading into the UK from the US or mainland Europe is a genuine milestone, and it’s easy to either rush it or wait too long. We’ve done this before, and we can help you land it properly.
Explore UK Expansion →The Outcome
Awareness, Revenue, Trust. We believe this is the goal of the revenue department and goals we set ourselves. Not clicks, not vanity metrics, not a pipeline report that looks better than the pipeline actually is. If something we’re doing doesn’t move one of those three, we probably shouldn’t be doing it.
Reduce Risk, Create Velocity
Our engagements are agile, providing just the help you need, with a flexible deployment model.
Evaluate
We quickly stress-test your go-to-market strategy, data, messaging, and execution, so you get a clear picture of what's working, what's slowing revenue, and what needs to change.
Engage
We work with your team to refine positioning, clarify priorities, and align sales and marketing around an executable revenue plan.
Execute
We embed with your team to deliver it: building campaigns, improving conversion, sharpening messaging, fixing the tooling that's quietly getting in the way.
Meet Alex & Ian
Our managing partners have decades of sales and marketing leadership experience and a tight, trusted network of experts who get sh*t done when called upon.
Alex Simonson
A seasoned sales leader with over 20 years of experience, driving SaaS and data-led revenue growth strategies with a wide range of companies from start-ups to global enterprises.
Connect on LinkedIn“Alex coached me to win some of the most complex and exciting individual projects I have worked on.”
— Bruce Seymour, Client Director, MantisNLP
Ian Truscott
Founder of Velocity B. A reformed techie with a background in product development, Ian is an experienced marketing leader, a 4x B2B CMO, former analyst, and trusted advisor.
Connect on LinkedIn“I recommend anyone looking for a voice of reason in the software technology world to seek Ian’s input.”
— Siobhan Fagan, Chief Editor, Reworked
No account managers. No junior hand-offs. You work directly with senior operators who have built, scaled, and led B2B GTM engines before.
About UsNot Our First Rodeo
We’ve helped teams at companies like 3radical, Orange Logic, Mango Solutions, Storyblok, and Connex One sharpen their go-to-market and get to results that actually show up in the numbers, not just the deck.
“...been extremely effective in driving the sales and marketing team to a joined-up, well-oiled machine.”
— Matt Aldridge, former CEO, Mango Solutions
“...the enthusiasm for planning and creative thinking allows any business to accelerate forward.”
— Emily Nicholls, Global Field Marketing Director, Sitecore
Ready to Start?
Turn Your Sales & Marketing Into a Growth Engine.
Skip months of trial and error with our 8-week Velocity Sprint, a high-intensity, fixed-scope program to audit your revenue operations, build your outbound playbook, and launch active sales campaigns.
Discover The Velocity Sprint