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Velocity Blog

Here we share some of our ideas on creating velocity in sales and marketing.

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Strategy & Opinion

The Risks of Unintended Consequences

When you are growing a business, it feels like decisions need to be made fast, but some might come with costs further down the road, as Mark explains.

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Mark Rattley · 28 May 2026 · 2 min read
Strategy & Opinion

Will Your Plan Survive A Punch in the Face?

In this article, Mark doesn’t get punchy, but he does land a quick 1-2 of great advice for business planning.

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Mark Rattley · 27 March 2026 · 4 min read
Strategy & Opinion

Is AI Really Your Biggest Challenge in 2026?

How B2B Tech SMEs leverage new AI technologies seems to be taking all the oxygen out of the room in discussions about strategy. In this article, Mark Rattley explores its importance, but shares what’s really keeping founders and leaders up at night.

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Mark Rattley · 5 March 2026 · 3 min read
Strategy & Opinion

Fractional is Just Part-Time - Right?

Experienced fractional CMO Ian Truscott discusses the differences between a part-time marketing hire and a fractional leader.

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Ian Truscott · 24 July 2025 · 4 min read
Strategy & Opinion

Got FOMO on What's Possible?

If your LinkedIn feed and email inbox is overflowing with growth hacks and snake oil advice, Ian has some advice...

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Ian Truscott · 27 May 2025 · 3 min read

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