Velocity Blog
Here we share some of our ideas on creating velocity in sales and marketing.
Sales Execution
The Market-to-Revenue Spectrum
Ian explores the spectrum of demand, identifying 7 types we should consider when market sizing.
IT
Ian Truscott · 20 November 2025 · 6 min read
Sales Execution
Outsourced BDRs: Growth Hack or Gamble?
Alex has built many BDR teams over his career - in this post, he answers the critical "build or buy" question.
AS
Alex Simonson · 12 November 2025 · 5 min read
Sales Execution
Sales Playbook: Building a Blueprint for Growth
Alex dives into the importance of having a sales playbook, your blueprint for growth.
AS
Alex Simonson · 5 November 2025 · 4 min read
Sales Execution
Why Founders Make the Best (and Worst) Salespeople
Alex explores sales for early-stage companies, sharing the pitfalls and when founders need to hire.
AS
Alex Simonson · 17 October 2025 · 5 min read
Sales Execution
Swinging, Swearing & Shampoo Wins Deals
Deals on the golf course is a cliché, but the Ryder Cup inspires Alex to share what really makes a sale.
AS
Alex Simonson · 2 October 2025 · 4 min read
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