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Velocity Blog

Here we share some of our ideas on creating velocity in sales and marketing.

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Sales Execution

5 Tips for Ruthless Qualification

In this post Alex shares the superpower of great sellers: Ruthless Qualification

AS
Alex Simonson · 15 January 2026 · 2 min read
Marketing

Your Website is Not About Your Product

In this post, Ian reviews 25 B2B tech websites and shares what was broken.

IT
Ian Truscott · 15 January 2026 · 5 min read
Sales Execution

What Actually Works When Growth Stalls?

In this post, Ian suggests six steps to move from hacks and hustle to a go-to-market strategy.

IT
Ian Truscott · 2 January 2026 · 4 min read
Sales Execution

Sales Vs Marketing

Growth doesn’t come from winning internal arguments - it comes from winning customers. Alex suggests how sales and marketing need to work together to achieve the most important goal.

AS
Alex Simonson · 15 December 2025 · 4 min read
Sales Execution

If Buyers Can’t Place You, They Can’t Buy You

Being distinct is critical, but being unique in a market of one comes with risks, as Ian explains.

IT
Ian Truscott · 5 December 2025 · 6 min read
Revenue Growth

The Ultimate Test of Scaling SaaS Pricing

Traumatised by the cricket, Alex finds parallels between pricing and a dramatic batting collapse.

AS
Alex Simonson · 25 November 2025 · 5 min read
Sales Execution

The Market-to-Revenue Spectrum

Ian explores the spectrum of demand,  identifying 7 types we should consider when market sizing.

IT
Ian Truscott · 20 November 2025 · 6 min read
Sales Execution

Outsourced BDRs: Growth Hack or Gamble?

Alex has built many BDR teams over his career - in this post, he answers the critical "build or buy" question.

AS
Alex Simonson · 12 November 2025 · 5 min read
Sales Execution

Sales Playbook: Building a Blueprint for Growth

Alex dives into the importance of having a sales playbook, your blueprint for growth.

AS
Alex Simonson · 5 November 2025 · 4 min read

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